Professional Certificate Course in Corporate Excellence in Brand Launch

Upskill, reskill or pursue a passion with relevant courses across every subject, whether you're a beginner or already an expert.

Duration

2 Weeks

Pedagogy

Online

Professional Certificate Course in Corporate Excellence in Brand Launch

Embark on a transformative journey to master the intricacies of brand excellence. This course delves into the profound impact of corporate reputation, decoding the influence of media interactions and proactive strategies to enhance it. Gain insights into crafting effective media relations, understanding brand dissonance, and mitigating the consequences of negative PR. Explore the dynamics of brand loyalty, the strategic art of brand launching, and the influential realm of brand sponsorship.

Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry requirement

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Reputation Manager
  • Media Relations Specialist
  • Corporate Communications Strategist
  • Brand Dissonance Analyst
  • PR Crisis Manager
  • Brand Loyalty Consultant
  • Brand Launch Strategist
  • Sponsorship Relations Manager

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What you'll learn

Module 1

Corporate Excellence In Brand Launch

Corporate Excellence in Brand Launch unravels the intricacies of corporate reputation and its profound impact on business success. From decoding media dynamics to crafting proactive strategies, participants will master the art of building and sustaining a positive corporate image. The course strategically navigates through brand dissonance, negative PR challenges, and the strategic roles of brand loyalty, launching, and sponsorship. Ideal for professionals seeking to enhance their brand management prowess and drive corporate excellence.

4 Lectures
1 Quiz

Testimonial

Discover the success stories of learners like yourself

Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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Ang J.

This is my fist time knowing about how the market works and wow logistics , Overall for me is very hard cause I never expected myself to have completed this cou...

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BADHEEU H.

A smart way to enhance my knowledge within a short period of time, the course is very productive and beneficial for me...so grateful that i completed successf...

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Anonymous

Dear MSBM,, I would be happy to provide you with some positive feedback for your university's executive MBA program! 1- The executive MBA program at your...