Advanced Professional Certificate in Marketing Communication

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Duration

1 Month

Pedagogy

Online

Advanced Professional Certificate in Marketing Communication

The Marketing Communication course aims to equip learners with the skills and knowledge to create effective communication strategies that help organizations effectively promote their products or services to target customers. Marketing communication achieves several objectives that are crucial to the success of any organization's marketing efforts. These objectives include building brand awareness, creating a positive brand image, generating leads and sales, building customer loyalty, and establishing a strong market position.

Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry requirement

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Marketing Managers
  • Brand Managers
  • Communication Managers
  • Advertising Executives
  • Public Relations Executives
  • Digital Marketing Specialists
  • Social Media Managers
  • Content Managers
  • Sales and Business Development Managers
  • Entrepreneurs and Small Business Owners.

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What you'll learn

Module 1

Marketing Communication

Marketing communication is an essential part of any successful marketing campaign. This course is designed to introduce learners to the principles, concepts, and practices of marketing communication. The course will cover topics such as branding, advertising, public relations, sales promotions, digital marketing, and social media marketing. Throughout the course, learners will gain an understanding of how marketing communication can be used to create a strong brand image, promote products or services, and influence consumer behavior. They will learn how to develop marketing communication strategies, select appropriate communication channels, and use metrics to evaluate the effectiveness of marketing campaigns.

8 Lectures
1 Quiz

Testimonial

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Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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Muhammad W.

MSBM is one of the best online learning platform available for students to learn and earn shareable certificate. The fees they are charging is also lower than m...

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Eva R.

I found this course very useful and it helps me in every field not only work . It helps me taking decisions on logical and accurate basis and taught me how to a...

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Ronald E.

Being based at home, it has meant that I have been able to study something that I have wanted to do for a long time. I live in India, Miles away from London, UK...